EVENTS + TECHNOLOGY
July 2011: Virtual Events Report
Private company MarketingProfs has produced a new research report "The Practicalities of Virtual Events" looking at best practice, current market, and how virtual events are evolving.
Australian tourism update
TBA Global Whitepaper on 'iPads And Events'
Marketing agency TBA Global’s new White Paper on “iPads for Events Marketers” is available here. It provides tips and best practices for using iPads for engagement with audiences.
Dec 2010: INCON Digital Technologies
The global PCO network, INCON has published another in its series of Expert Articles, this time on digital technologies. The article is authored by Bannie Kim, President & CEO of INCON Partner company, MECI, Korea. The article provides expert guidance on using digital information based technologies and offers tangible advice on how to harness the latest technologies such as Zigbee and Virtual Reality Conferencing for meetings and conventions. To access this and other INCON reports, go to www.incon-pco.com.
Virtual events/marketing resource book available to download http://www.virtualedge.org/page/free-virtual-edge-resource
Sept 2010 - VIRTUAL MEETINGS: AMEX and the Institute of Travel and Meetings has conducted a new survey on technology and travel. Read more Meetings & Conventions
June 2010: new white paper on "Social Media for Event Marketers" . Marketing agency TBA Global has produced the latest in a series of white papers. This one examines the opportunities and benefits of social media marketing and includes:
- A 7 step process how to integrate live and digital experiences
- A pre-event, during and post-event checklist to optimize social media opportunities
The whitepaper is available for download here.
