TRA State of the Tourism Industry Report 2012

Tourism Research Australia released their State of the Industry Report – October 2012

The report states:

In 2011–12, there were around 20.1 million business events visitors in Australia. These visitors stayed 44.8 million nights and spent $13.1 billion during their trip. Domestic overnight business events visitors spent $9.2 billion, and form one of the highest yielding segments in tourism, spending $336 per night, on average.

The business events sector showed strong growth in all areas in 2011–12 compared to 2010–11: trips were up 16.8 per cent, nights were up 12.0 per cent and expenditure was up 17.2 per cent.

By purpose of visit, business and ‘other’ travel (which includes the fast growing employment segment) are projected to contribute most to visitor arrival growth in 2012–13 and 2013–14.